By EA NEXT 
A PugglePay casino is an online gambling platform that utilizes the mobile payment technology originally founded in Sweden in 2012. Since rebranding to Zimpler in 2016, these casinos now offer secure, instant Account-to-Account (A2A) bank transfers, allowing players to deposit and withdraw funds directly via their bank without needing a credit card.
- Current Status: pugglepay casino transitioned to the Zimpler brand in 2016.
- Acquisition News: In late 2025, TrueLayer announced the acquisition of Zimpler to create a European “Pay by Bank” powerhouse.
- Primary Tech: Uses Open Banking APIs and BankID for instant verification.
- Withdrawal Speed: Modern Zimpler transactions are processed in under 15 minutes.
- Regional Strength: Dominant in the Nordics (Sweden, Finland) and expanding across the EU and Brazil.
A PugglePay casino refers to an iGaming operator that once used the “PugglePay” mobile invoice service. Launched in 2012, pugglepay casino became a market leader by offering a “Play Now, Pay Later” model. Players could deposit using just a phone number, receiving an invoice to be paid within 14 days.
In 2016, the company retired the PugglePay brand to launch Zimpler. This shift was driven by a need for higher security and compliance with the European PSD2 directive. (According to industry historical data…) the old invoice-based system was phased out in favor of Account-to-Account (A2A) payments, which link directly to a user’s bank account.
Also Read : Goodwin Casino Review 2026: Expert Analysis of Features, Bonuses & Security
| Milestone | Year | Impact on Players |
| PugglePay Launch | 2012 | Introduced “Pay by Mobile Invoice” to casinos. |
| Zimpler Rebrand | 2016 | Moved away from invoices toward bank-linked e-wallets. |
| A2A Focus | 2020 | Fully transitioned to Open Banking (No e-wallet required). |
| TrueLayer Deal | 2025 | Zimpler acquired by TrueLayer to expand “Pay by Bank” across Europe. |
Today, finding a “PugglePay casino” means you are looking for a platform that supports Zimpler. The technology has evolved from manual invoicing to a frictionless, bank-integrated experience.
- Select Payment: Choose Zimpler (the successor to PugglePay) in the casino cashier.
- Enter Amount: Input the deposit value (typically €10–€20 minimum).
- Bank Verification: Select your bank and verify the transaction using BankID or your bank’s native biometric app.
- Instant Play: Funds are moved instantly from your bank to the casino balance.
Also Read :Dansk777 Casino Anmeldelse 2026: En Dybdegående Guide til Spil og Bonusser
(Based on traffic and usage data…) Zimpler is currently one of the fastest withdrawal methods in the industry.
- Processing Time: Usually 0–15 minutes once approved by the casino.
- Limits: Standard limits range from €10 to €5,000 per transaction, though VIP players may have higher thresholds.
- Fees: Most top-tier casinos cover the transaction fees, making it free for the player.
Modern Zimpler casinos are defined by two core pillars: Security and User Experience.
Zimpler is a licensed Payment Institution under the supervision of the Swedish Financial Supervisory Authority (Finansinspektionen). This ensures that every transaction is encrypted and monitored for Anti-Money Laundering (AML) compliance.
Unlike legacy credit card payments, Zimpler was built for mobile users. In the Nordics, it integrates natively with BankID and Swish, allowing for a “One-Tap” payment experience that eliminates the need for manual data entry.
Also Read : Best Maestro Casinos 2026: Secure Deposits, Quick Payouts, and Payment Transition Guide
- Instant Payouts: One of the few methods where winnings reach your bank in minutes.
- No Card Details Required: Protects your financial privacy from third-party sites.
- High Security: Relies on bank-level authentication (2FA).
- Responsible Gambling: Includes the “Zimpler Budget” tool to set spending limits.
- Availability: Primarily limited to Europe (Nordics, Germany, Estonia) and Brazil.
- No More Invoices: You can no longer “pay later”; funds must be available in your bank account.
While the name PugglePay is a nostalgic term for early mobile gamblers, its evolution into Zimpler (and its 2025 integration into TrueLayer) represents the pinnacle of secure iGaming payments. For players seeking the fastest withdrawals and highest levels of Swedish regulation, Zimpler remains the industry’s gold standard.
1. Is PugglePay the same as Zimpler?
Yes. pugglepay casino rebranded to Zimpler in 2016 to shift from an invoice-based payment system to an instant bank-transfer model.
2. Can I still pay by invoice at online casinos?
While Zimpler has moved to bank transfers, some alternative services like Siru Mobile still offer limited phone-bill invoicing, though these are becoming rarer due to responsible gambling regulations.
3. How long do Zimpler withdrawals take?
In 2026, most Zimpler withdrawals are instant, with funds arriving in your bank account in less than 15 minutes after casino approval.
4. Are there fees for using this mobile payment method?
Zimpler typically does not charge players fees. However, individual casinos may apply their own small transaction fee (usually 0%–2.5%).
5. Is PugglePay available in the UK?
pugglepay casino/Zimpler is primarily active in the EU and Nordics. UK players generally use Trustly or TrueLayer for a similar “Pay by Bank” experience.
- TrueLayer Newsroom (2025): TrueLayer to Acquire Zimpler, Creating European Pay by Bank Powerhouse.
- Zimpler Official (2026): Corporate Evolution and Licensing Data.
- Finansinspektionen (2026): Registry of Licensed Payment Institutions.
- iGaming Business (iGB): Analysis of A2A Payment Adoption in the Nordic Region.